- SATYA- Shrinivas Sugandhalaya & (BNG) LLP

Nagrai Setty & Shri Balakrishna Setty

  • Etuis 10 Gr

    25 x 10 gr

  • Etuis

    15 gr

  • Etuis

    20 - 35 - 40 - 45 gr

  • Etuis

    Cones / Sticks

  • Serie

    Sai Baba

  • Serie

    Super Hit

  • Boite

    12 x 15 gr

Shrinivas Sugandhalaya LLP has manufacturing facilities in Mumbai and Bangalore.

Recognized as "the king of Masala incense", Shri Satyam Setty created the magic of incense.


The late Shri KNSatyam Setty, founder of Shrinivas Sugandhalaya, started making agarbatti in early 1964. The beginnings were modest and almost solo. Manufacturing Process Started from small residential premises in Bhatwadi, Ghatkopar, Mumbai.


As the emperor of Masala Incense (Agarbatti), Shri.Setty invented the empty range of innovative products. The launch of "SATYA SAI BABA NAG CHAMPA AGARBATTI" created a revolution in the global market in the late seventies. Nagchampa has become extremely famous around the world, especially in the United States and Europe. It is considered the largest exported brand of incense sticks from India. Needless to say, the brand continues to be strong in all countries where it is exported. Currently, it is exported to more than 45 countries around the world and new countries are added frequently. Countries like Japan, Yugoslavia, etc. recently appeared in the associates' directory. Yet, in a growing list, few other countries are waiting for their priority to join SATYA. In a short time, new creations of the House of Nagchampa have won the world market. Shrinivas Sugandhalaya's world-famous designs have enhanced the glory of the "SATYA" brand.


Related products "SATYA" such as scented incense, Dhoop cone, Dhoop sticks, Dhoop powder, sachets, etc. have strongly established themselves in the market in recent decades. A few years ago, the company diversified and began manufacturing soaps, massage oils and body oils, which are also exported to many countries on a massive scale.


The unconditional fans of this fragrance can be assured of being treated in the near future with a range of exceptional and innovative products.

Shrinivas Sugandhalaya (BNG) LLP

A belief in the power of the imagination led to the birth of Shrinivas Sugandhalaya.


It was a nagging question for the late Shri KN Satyam Setty, founder of Shrinivas Sugandhalaya. Reached from a rare disease called anosmia that impairs the ability to feel, Satyam Setty has decided to imagine a world of scents. He created a small incense-making unit in 1964, offsetting his inability to feel through the study of ancient Indian texts on perfumery and incense making. He was particularly interested in a practice used by monks in medieval times, in which the key ingredients of incense were incorporated and massaged in a special resin container, which was then rolled by hand into incense. This technique called "masala" or "flora" has become the main engine of production at Shrinivas Sugandhalaya (the other technique, known as "charcoal" incense is literally to soak the unscented stick directly into the mixture of ingredients). Over the years, "masala" incense has imposed itself on a global audience as sustainable, stronger and stronger by stick than its counterpart "dipped" and Satyam Setty, the contemporary incense of the "king of Masala".

Satyam Setty was an enthusiastic innovator and used his imagination to evoke powerful moods through his mix of recipes. The first blend of the house was the Satya Sai Baba Nag Champa, which is to date the most sought-after and the most commercially successful blend of masala / flora incense in the world.

While Satyam Setty studied and innovated at Shrinivas Sugandhalaya, her son, Shri Balakrishna Setty, became her manufacturing partner. Balakrishna Setty also helped her father create the "Super Hit" incense mix. As with the success of Nag Champa, Super Hit quickly became popular in all homes and the incense mixes Shrinivas Sugandhalaya were recognized for their purifying properties.

The new Shrinivas Sugandhalaya (BNG) LLP is a Balakrishna Setty tribute to his father's eloquent olfactory visions. Knowing the manufacturing process, Balakrishna Setty strives to combine this innovative genius and creativity with the high standards of the original manufacturing process and the purity of key quality ingredients. To this end, state-of-the-art research and manufacturing units have been set up in the southern city of Bangalore.

Former fans of the ancient Shrinivas Sugandhalaya are assured of the authenticity and dynamism of their beloved brand of incense. While the new fans are treated to a new and evolving body of products from the house Shrinivas Sugandhalaya (BNG) LLP.

Inhale and breathe with our scents to help you create new visions, strengthen your faith and devotion, or simply leave a memory to cherish.

Shrinivas Sugandhalaya (BNG) LLP is an employer committed to equal opportunities. Our organization and the parent company of the parent company have worked with a female-dominated workforce base of three generations of women workers currently working under the same roof. The jobs in our school often go from the hands of grandmothers to mothers of girls.